“We used to miss calls every afternoon when the team was on jobs. Now every call gets answered and I get a full summary. I've booked 4 new clients this month I never would have talked to.”
Derek Thompson
Thompson Plumbing
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Customer Acquisition, Done For You
We drive new customers directly to your DMs.
We create and run targeted video ads that start conversations with people interested in your services.
Targeted video adsMore conversations in your DMsReal people interested in you
VIDEO AD
Targeted Campaign
Preparing...
ObjectiveMessages
AudienceLocal customers
reaching audienceMessages
Sarah M.
I'm interested. Can I get more info?
Reply to message...
Messages
Sarah M.
I'm interested. Can I get more info?
Reply to message...
VIDEO AD
Targeted Campaign
Preparing...
Objective: Messages
Proven Experience
Brands We've Helped Grow
A few of the businesses our team has helped through paid media, customer acquisition, and digital growth.
Ricoh
Search Engine Marketing
120x
ROAS
3,550
Leads / 30 Days
Orangetheory
Social Media
800%
CPL Decrease
50
Locations
400+
Ads / Month
HyperX
Conversion Rate Optimization
$100M
Annual Sales
10+
LP A/B Tests
Kia Motors
Search Engine Optimization
140%
Organic Users
720%
Organic Clicks
3,590%
Dealer Requests
Most ads send customers through a website. We send them directly into a conversation.
The difference that drives real results.
Traditional Customer Acquisition
Multiple Steps
Customers click ads, visit websites, fill out forms, and move through several steps before talking to someone.
Delays & Friction
Every additional step creates another opportunity for a potential customer to leave.
Lost Leads
Businesses often have to chase leads later through phone calls, emails, or forms.
Harder Follow-Up
The initial interest and the eventual sales conversation happen in separate places.
Customers Direct
One Click to Chat
Customers tap the ad and move directly into a conversation.
Instant Engagement
Start the conversation while the customer is actively interested.
Real Conversations
Instead of sending people through a long funnel, your business can talk directly with interested prospects.
Easy Follow-Up
The conversation stays in the DM thread, making it simple to respond and continue the relationship.
We don't just send you leads. We start conversations with potential customers.
Why DMs?
62%
MORE
LEADS
Businesses using Meta Business Messaging generated 62% more leads on average compared with legacy solutions.*
AD
DM
CONVERSATION
Powered by
137
MessengerConversations
62% MORE LEADS
Meta reports businesses using Meta Business Messaging generated 62% more leads on average compared with legacy solutions.
Meta: Lead Ads with Messaging ↗71%
of online adults said they would like to directly message a business immediately after clicking a social media ad for that business.
Meta: Lead Ads with Messaging ↗600 MILLION
conversations happen between people and businesses every day across Meta technologies.
Meta: Lead Ads with Messaging ↗31% LOWER COST PER LEAD
Meta reports that ads that click to Messenger optimized for leads experienced 31% lower cost per lead compared with campaigns optimized for conversations.
Meta Business Help ↗Why This Matters
Ads that click to message can send prospects directly into conversations with businesses through Messenger, Instagram or WhatsApp.
AD
DM
CONVERSATION
Source: Meta for Business
Video ads made for your business.
Video Ad
Personal Injury
We help put your firm in front of people searching for answers.
Video Ad
Roofing
Reach homeowners who need estimates and repairs.
Video Ad
Med Spa
Turn your treatments and offers into new conversations.
Video Ad
Real Estate
Get more buyers, sellers, and listing conversations.
What you get every month.
Fresh Video Creatives
New and updated videos designed to keep your campaigns performing.
Campaign Management
We build, launch, and manage your targeted Meta campaigns.
DM Lead Delivery
Interested customers message your business directly in your existing DMs.
Monthly Optimization
We review campaign performance and optimize for better conversations.
+
See your complete customer-acquisition cost.
Our service stays at $2,500 per month. Choose how much you want to invest directly into Meta advertising.
| Meta Ad Spend | Daily Ad Spend | Our Service | Total Investment | Est. Customer DMs |
|---|---|---|---|---|
$1,500 | $50/day | $2,500 | $4,000/mo | 150–300 conversations/mo* |
$2,500Recommended | $83/day | $2,500 | $5,000/mo | 250–500 conversations/mo* |
$5,000 | $167/day | $2,500 | $7,500/mo | 500–1,000 conversations/mo* |
$10,000 | $333/day | $2,500 | $12,500/mo | 1,000–2,000 conversations/mo* |
$2,500Meta ad spend
RecommendedDaily ad spend
$83/day
Our service
$2,500
Total investment
$5,000/mo
Est. customer DMs*
250–500
$1,500Meta ad spend
Daily ad spend
$50/day
Our service
$2,500
Total investment
$4,000/mo
Est. customer DMs*
150–300
$5,000Meta ad spend
Daily ad spend
$167/day
Our service
$2,500
Total investment
$7,500/mo
Est. customer DMs*
500–1,000
$10,000Meta ad spend
Daily ad spend
$333/day
Our service
$2,500
Total investment
$12,500/mo
Est. customer DMs*
1,000–2,000
Meta ad spend is paid separately and directly to Meta.
* DM estimates are based on a typical $5–$10 cost per customer conversation. Results vary by industry, market, offer and campaign performance. Results are not guaranteed.
Simple, transparent pricing.
High-performing video ads. Real conversations. More customers.
Most Popular
Growth
Comparable agency price
$3,500/month
$2,500/ month
Ad spend paid separately.
- Video ad creation
- Meta campaign management
- Leads sent directly to your Instagram DMs
- Ongoing campaign optimization
- 1 business / offer
Scale
Comparable agency price
$6,500/month
$5,000/ month
Ad spend paid separately.
- Everything in Growth
- Multiple campaigns / offers
- Multiple locations or markets
- More ad creative testing
- Higher-volume campaign management
- Priority optimization
Ad spend is paid separately. Start with a budget that makes sense for your business and scale as results improve.
AI Employee
Never Miss the Customers You Worked So Hard to Get.
Getting the lead is only half the job. Customers Direct AI Employee answers your calls 24/7, talks to customers, qualifies opportunities, sends booking links, and tells you exactly who called.
24/7 AI Answering
Always available when your team can't answer.
Qualifies Callers
Ask the questions your team needs answered.
Books Appointments
Send scheduling links during the conversation.
Answers Business Questions
Configured around your services, hours and FAQs.
Lead Summaries
Know who called and exactly what they wanted.
Keep Your Existing Number
Customers can continue calling the number they already know.
Live CallConnected
Sarah Mitchell
New Customer
00:18
Caller
Hi, I was wondering if you have any appointments available this week?
AI Employee
Absolutely. I can help with that. Are mornings or afternoons better for you?
Caller
Afternoons.
AI Employee
Great. I'll text you our booking link so you can choose the time that works best.
Customers Direct
One system. Two ways to grow.
We help you create more customer opportunities — and make sure you're there when customers respond.
AI Customer Acquisition
Get More Customers.
AD
DM
CONVERSATION
CUSTOMER
We run customer acquisition campaigns designed to start direct conversations with people interested in your business.
AI Employee
Never Miss One.
CALL
AI EMPLOYEE
QUALIFIED
BOOKED
Your AI Employee answers customer calls, qualifies opportunities and helps move callers toward the next step.
Explore AI EmployeeBusiness owners love Customers.Direct.
Real results from real businesses that stopped missing calls and started capturing more customers.
“My weekends used to be calls and admin. Now they're actually mine. The AI books consultations while I'm on shoots. Saturdays are finally mine again.”
Hannah Brooks
Brooks Wedding Photography
“It picks up at 2am. It picks up Sunday. It picked up while I was at my kid's soccer game. Three months in, zero missed leads.”
Janet Cole
Cole Cleaning Services
“I rewrote the AI's tone to be warm and a little funny — just like our front desk. Callers comment on how helpful it is. They don't even realize it's AI.”
Marcus Rivera
Rivera Auto
“By the time a lead hits my inbox I already know the caller's name, what they need, and how urgent it is. I call back with context. It's a totally different conversation.”
Brandon Lee
Lee Insurance Group
“We run Google Ads and used to lose leads when nobody picked up. Since setting this up, our contact rate went up 40%. Same ad spend, way more conversations.”
Priya Nair
Nair MedSpa
Questions before getting started?
Everything you need to know about the service, advertising budget and customer conversations.
We create your video ad, build and manage your Meta campaign, target the right audience and optimize the campaign to generate customer conversations directly in your DMs.
No. Your advertising budget is paid separately and directly to Meta. Most clients begin with approximately $2,500 per month in advertising spend.
With the recommended $2,500 advertising budget, your typical total investment is $5,000 per month: $2,500 for Customers.Direct and $2,500 paid directly to Meta.
Based on an illustrative cost of $5–$10 per customer conversation, a $2,500 advertising budget could generate approximately 250–500 DMs. Actual results vary by industry, location, audience, offer and campaign performance. Results are not guaranteed.
Interested customers message your business directly through your existing Instagram or Facebook inbox. You control the conversation and respond from your own account.
You or someone on your team responds, answers questions and closes the customer. Customers.Direct creates and manages the advertising that starts the conversation.
No. Advertising performance varies, so we do not guarantee a specific number of conversations, appointments or customers. We continually monitor and optimize the campaign for stronger performance.
No long-term contract is required. The service is billed monthly. You can discuss timing, campaign expectations and cancellation details during your strategy call.
Customers.Direct is designed for service businesses where one new customer has meaningful value, including law firms, dental practices, med spas, roofing companies and real estate professionals.
Book a free 30-minute strategy call, tell us about your business and choose your advertising budget. We will explain the recommended campaign and next steps.
What happens next
Three simple steps to start getting customer conversations.
01
Book a Strategy Call
Choose a time that works for you.
02
We Talk About Your Business
We learn about your business, customers, and goals.
03
We Build Your Customer Acquisition Plan
We create a clear plan for your ads, targeting, and customer conversations.
30-minute call · Free · No obligation
Jordan
Customers.Direct
Customers.Direct — Strategy Call
30-minute strategy call · Free · No obligation
First, where can we reach you?
Enter your details to view available strategy-call times.